Marketing Your Home

It is the innovative marketing mix that The Shannon McCarthy Team deploys when selling your home that truly sets us apart.  Together, we combine traditional marketing methods with new technology and social media to get your home sold at the best price in the quickest possible timeframe.

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Featured Listings Online 

Your house will have premium positioning on the The Shannon McCarthy Team website, the MLS - the #1 real estate search site - and featured listing status on Zillow, Trulia and REALTOR.com along with their powerful syndicated network of over 200 websites that reach more than 1.5 Million Home Shoppers.

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Multimedia

Online Real Estate related searches has grown 300% over the past 4 years! It is more important than ever to use professional, eye-catching visuals to showcase your home and this is where you can count on The Shannon McCarthy Team and our team of Professional Photographers, Videographers and Immersive 3D Tour Designers exquisitely capture your home to showcase across real estate websites, online real estate search destinations and vast network of social media channels.

Traditional Marketing

While The Shannon McCarthy Team stays atop marketing trends that work, there is always a need for more traditional practices such as Open Houses, Showings and Print Advertising.  Your listing will be featured in many print outlets including The Business Review, Times Union and The Saratogian.

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Social Media and Online Marketing

The Shannon McCarthy Team dedicates time and resources into promoting your listing through Social Media. Our Social Networks and Blogs create ripe Buyer Generation and Qualification opportunities and awareness among area Brokers representing Buyers.  In addition, our content marketing team incentives sharing to drive word-of-mouth.